An entrepreneur who wants to stay in business long-term will find that having a logo is a must. A logo not only tells people what the company does and attracts potential customers but also generates trust. People expect legitimate companies to have proper branding; without a logo, a company will almost certainly be viewed with skepticism that can make it hard or even impossible to get the business off the ground.
In times past, companies had to pay a branding agency a lot of money to design the perfect logo. Freelance graphic designers changed the playing field by offering logo creation services at a lower cost. Now, AI-powered logo creators are revolutionizing logo design yet again by empowering everyone, even those with limited design experience or creative skills, to create a winning logo for a minimal fee.
Artificial intelligence (AI) is automatic and intuitive. It offers results based on information provided by users and will adapt results based on the input a person puts in. It can process information faster than a human being and so can provide fast answers and results that would otherwise take hours or days to compile. Many companies use AI to compile and assess customer information, warn about potential problems such as a cyberattack, and direct potential customers to the information they are looking for. In the logo creation process, AI is used to help individuals sort through millions of potential logo icons and design options to find (or create) the perfect logo.
If you need to design or redesign a logo for your business, try out one or more of the following AI-powered logo generation tools. Each one has some great tools to help new business owners successfully brand their business.
NameCheap
NameCheap offers a free AI-powered logo generation tool that can be ideal for a business that has a limited budget and needs a relatively simple logo. To use the platform, you’ll need to start by providing your business name. You’ll then be taken through six pages of font options, so you can pick potential fonts for your new business name. Once you’re finished, you’ll need to pick an icon; alternatively, you can skip this step if you intend to create a wordmark logo.
Next, you’ll be asked to pick a color. Once you’ve done so, you’ll be shown various AI-created logos based on the input you provided to the platform. Once you pick one, you’ll be taken to the editing platform in case you want to adapt your chosen design. Once you’re finished, you need to create an account and then click “download” to obtain your new logo.
Namecheap has several things going for it. The platform provides insight into each color selection so you can see the vibe each color would convey to potential customers, which is incredibly helpful for those who aren’t familiar with color psychology. You can see a preview showing what your logo would look like online, on business cards, and on a T-shirt. Furthermore, unlike other logo makers, NameCheap Creator offers high-res files in various file types for ease of use. Unfortunately, it only has a limited icon selection, making it unsuitable for many companies.
Tailor Brands
Tailor Brands is a powerful AI-powered logo generation service with a range of logo designs, fonts, images, and icons to pick from. To get started, you’ll need to provide your business name and some general information about your business. You’ll then be asked to provide information on the type of logo you want to design. Once you’re done, you’ll be shown multiple logos based on your input.
Once you select a logo, you are asked to log in or create an account. Then, you’ll be taken to the editing platform so you can adapt the logo to suit your needs. The platform also offers advice on your logo’s “vibe” based on its overall design and color so you can ensure your new logo will appeal to potential customers. When you’re finished, you’ll be prompted to select a monthly payment plan that includes not only the logo but also other branding services.
The fact that Tailor Brands uses a monthly payment system rather than allowing creators to only pay for a logo is perhaps its biggest downside. However, the platform does have many upsides, including a very user-friendly template and a very large image and font selection. You’ll also be shown a preview of how your logo will appear on various platforms before you make a purchase.
DesignEvo
DesignEvo is a user-friendly logo creation platform that just about anyone can use to make a new logo. You don’t have to create an account or even provide your business name in order to get started. As soon as you get on the site, you’ll be prompted to pick an image from the site’s library. These are categorized for your convenience; alternatively, you can use the search button to find the type of image you want. If you see one that is similar to the type of image you’re looking for, you can move your mouse over the image and select the “similar” button to be shown similar images.
After you pick an image, you can click the “customize” button to go to the site’s editing program. You can then modify the image, select a font for your business name, choose a background color, etc. When you’re done, you’ll need to pick a payment option. You can download the logo for free but you’ll only receive a low-res file; what’s more, you won’t be able to copyright your new logo. The $49.99 package is really the only option for a serious businessperson as it’s the only one that provides vector files, font files, and copyright ownership.
DesignEvo is very easy to use if you’re new to logo design. It has a lot of options and it’s easy to find what you’re looking for if you already have an idea of what you want your new logo to look like. However, it is a bit pricey and it doesn’t offer helpful tips or a preview showing what your new logo would look like on different platforms.
Hotpot AI
Hotpot AI Logo Creator is different from other logo design platforms, but it does have some great features to help you design the perfect logo. You’ll be shown nearly twenty logo options; click any one and you’ll be taken to the site’s editing page so you can either customize the design or clear your selection and start from scratch.
Hotpot offers various design options but what’s really neat about the platform is you can upload your own image from your computer or a public domain site and work with that. Once you’re done, you’ll be prompted to select the logo payment package that best suits your needs. You can pay $1 per graphic, but it’s best to select the Hobby Pass, which is $15, to download all your graphic templates.
Hotpot AI’s platform isn’t as user-friendly as platforms on other, similar sites. However, if you are familiar with logo design and have a general idea of what you want your new logo to look like, it can be perfect, as it’s very reasonably priced and offers a lot of creative options to enable you to create a truly unique logo.
While some AI-powered logo generation platforms are arguably better than others, each one has much to offer new business owners who need to create a winning logo. It’s a good idea to check out a few to see which one has the features and amenities you need to design the logo that’s just right for your business. Thanks to the AI-powered services each platform provides, you won’t have to spend long hours wading through graphic, style, image, and font options to create a logo that will serve your business well now and in the future.
